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Why is it important to be happy

In stylish car ads, you are hypnotized with promises of happiness, but can a car company sell happiness? No, and due to the complications of repairs, maintenance costs, and then throw in the fear of it being stolen - the euphoria of owning a car passes quickly. This applies to all cases of property acquisition. You are initially happy, but it is short-lived. Now, who can teach you to be happy? Well, let's answer this first - what is happiness? Happiness is a positive emotion. Who is taught to manage emotions? That's right, psychologists. However, speaking in the language of physiology and behavioural psychology, happiness is a dopamine-serotonin reaction of the body in response to a positive stimulus. What is dopamine? Dopamine is a behaviour hormone. Who knows how to control human behaviour through the management of a dopamine reaction? That's right - behavioural psychologists. These are exactly the specialists who "make people happy" because they have been taught to manage behaviour and help a person to get out of toxic psychological situations painlessly. They were taught to make people happy again. So do behavioural psychologists differ from psychologists who consult on other theoretical principles?  Yes. Behavioural psychology emerged as an alternative to psychology based on the principles of introspection. It is different both theoretically and practically. If you are looking for real practitioners who can solve issues of personal happiness and social well-being, then you have arrived at exactly the right place.

If you want to be happy, become them

Throughout the 120 years of its existence, behavioural psychology has identified the types of behaviour that cause human suffering. Methods were then developed to correct this behaviour to make a person happy again. In addition, the types of behaviour in which a person often feels happy were studied. Now, of course, methods of rapid-learning such behaviour have been developed. In reality, everything has already been done for us, and now we can take advantage of it.

Pavel Khoroshutin Psychologist Pavel Khoroshutin